One of the most significant shifts in recent years has been the remarkable growth of reusable packaging and post-consumer recycled plastic packaging (PCR). This sustainable alternative to traditional single-use packaging is not only gaining popularity, it is becoming a non-negotiable for businesses. Rising consciousness of environmental impact, government regulations advocating waste reduction and the increasing awareness of the business case for sustainability are all factors propelling the use of reusable packaging.
The environmental imperative
The rise of reusable packaging can be largely attributed to the growing awareness of plastic pollution and its devastating impact on ecosystems. As we all become more aware of the consequences of single-use plastics, alternatives should be embedded into businesses. Reusable packaging and PCR presents a compelling solution.
The reusable packing market is a growing sector within the packaging industry that focuses on creating durable, reusable containers and packaging materials. As 53% of surveyed organisations in a study from IBM view environmental sustainability as one of their top priorities within 3 years, for many, eco-friendly options such as paper straws, reusable cups and bags have become non-negotiables.
There are also many ways to produce hygiene packaging with a planet-first approach. The use of recycled paper for packaging can reduce the use of virgin plastic by 60%, meaning that hygiene products do not have to be used at the detriment to the environment. In the UK, paper is the most popular and planet friendly alternative material to use for packaging. Utilising recycled paper therefore, will not only keep valuable resources in usage streams, but it will help a business to keep users of the washroom satisfied.
The use of PCR plastic content in packaging helps to promote the circularity of plastic packaging and decreases the need for virgin materials to be extracted and processed. Engaging in PCR recycling helps our planet to maintain an ecological balance and reduce the pressure on land fill. Therefore, this pioneering recycling process creates an excellent sustainable packaging solution.
Regulations and initiatives
There has been renewed attention on Extended Producer Responsibility (EPR) for packaging policies to increase recycling rates. The emphasis on recycled content including PCR plastic is undoubtedly going to continue as policy makers in Europe and across the globe aim to reduce plastic pollution and push for a more circular economy. Choosing products in packaging made from PCR plastic can help businesses comply with government regulations and take advantage of incentives offered. The ambitions across Europe and nationwide for zero avoidable waste will mean that eventually, recyclable packaging will be the only option.
As the drive towards a plastic-free society accelerates, it is now more important than ever to consciously look for products in recyclable packaging. When looking for recyclable materials, a FSC® Recycled certified stamp is a good indication of legitimate commitment to sustainability.
Recyclable packaging for hygiene products
Hygiene products can and should be packaged in recyclable materials and PCR plastic across the industry. As well as saving energy by reducing steps in the production of products, more sustainable packaging will help a business to reduce its output of waste and lower its carbon footprint.
In high traffic facilities or event spaces where a high volume of hygiene products will be used, purchasing products with non-recyclable packaging will be detrimental to a business’s environmental impact. Recycled cardboard paper dispensers or refillable paper dispensers and refillable air fresheners are efficient alternatives to prevent plastic waste and reduce a business’s output of waste. Purchasing hygiene products which come in recyclable and PCR plastic packaging can also enhance a business’s image, appealing to environmentally conscious clients and employees.
Satino by WEPA is one of the leading suppliers of sustainable hygiene products, offering tailored-to-fit solutions for businesses of all sizes and scopes. Follow us on LinkedIn or to view our products made from recycled materials with recycled packaging, take a look at our range: www.satino-by-wepa.eu
